The Carl Götz Group is a leading company in the timber trade industry. Globally active in procurement and consistently aligned with the wholesale concept, the group—headquartered in Neu-Ulm—continuously opens up new sourcing channels. With the founding philosophy: “Act responsibly like a merchant, but never lose sight of humanity,” the Carl Götz Group has grown into a company with over 700 “family members” across 13 locations. The company now offers more than 20,000 products—which translates into over 200,000 images in terms of media data.
Kittelberger implemented a Product Information Management system for Carl Götz. Based on this, the client also uses our DAM solution for managing and distributing all media and product data. This allows well-structured digital content and assets to be conveniently made available to all partners and customers of the Carl Götz Group going forward.